Doing a brand search at INPI (National Institute of Industrial Property) is an essential step for entrepreneurs who want to protect their brand before launching their product or service in the market.

The INPI is responsible for regulating and protecting industrial property rights in Brazil, including trademarks, patents, industrial designs, and geographic indications.

The purpose of a trademark is to differentiate goods or services of one company from those of other firms, this can be in a form of name, sign or symbols.

In order to avoid any legal complications or misunderstandings, it is imperative to ascertain from INPI's database whether the chosen brand name is already in use by another entity.

The process of brand searching in INPI involves several steps, which may seem complex to the uninitiated.

However, understanding these steps is crucial for the successful registration and protection of a brand.

The first step in performing a brand search is accessing the INPI's online database.

With the help of the search tool, the desired brand name can be entered to identify if there are any possible conflicts.

If the search tool discovers similar or identical brand names, reconsideration of the brand name may be needed to avoid legal complications.

Even though this process might seem complex and time-consuming, keeping your brand safe is an invaluable part of your business.

Searching on the INPI prior to your brand registration acts as a preventive measure against any future legal disputes and potential devaluation of your brand.

To sum it up, it is crucial to search for a busca de marca no inpi brand at the INPI for any entrepreneur in Brazil who wants to prevent possible copyright problems and protect their brand successfully.